For those of us in the world of small business ownership, there’s a phrase I heard this morning that really resonated: “The path of freedom lies in small business.” It might sound idealistic, but it’s a truth that has never felt more relevant than it does today. As small business owners, we’re not just managing […]
Tag: mental models
Using AI to Build an Avatar of YOU
In today’s fast-paced world, staying focused and intentional can feel like an impossible task. Studies show the average person only does 11 minutes of deep work a day, and we change our intent or focus roughly every 90 seconds. With all these distractions, it’s no wonder many of us struggle to maintain a sense of […]
AI and Competitive Advantage
Using AI effectively is a competitive advantage. Conversely, not using AI where possible or practical is likely harming your business. There’s a framework I talk a lot about called the OODA Loop. This decision framework stands for Observe, Orient, Decide, Act. I’ll unpack this framework more in other posts but know the essence of this […]
Rise Above the Noise
You’re wasting your time (with generic content). The marketing landscape is changing. We’ve gone from Mad Men marketing to mass saturation of social media by flooding the zone with paid content. What’s next? Active engagement. Traditional Marketing Traditional marketing strategies like mass advertising and generic content distribution are encountering diminishing returns. This is partly due […]
AI as a Personal Assistant
Are you using AI as your personal assistant? If not, you’re missing an incredible opportunity. How do I do this? Start by starting a new thread in ChatGPT. I call mine, “I, Rob.” Tell this thread who are you, what books you like to read, what quotes motivate you. Tell it about your business, your […]
Mental Model for Innovation Strategy
Subtitled: Four questions to ask before acquiring new technology Christian Wayne submits for consideration four questions to ask before buying new technology for your business. The article is behind a paywall so I’m listing these four questions here for you but I do highly recommend subscribing to Medium and following Wayne. Asking these four questions […]
Do you need a business strategy?
Yes. Yes, you do. If you aren’t thinking long term, you are stuck in the immediate and emergency mindset. You must look up from the immediate and emergency to the long term and necessary.
Be A Person Who Can Lift 130 Pounds
“Be a person who can lift 130 pounds.” These words have been rocketing around my head for several weeks now, since they were shared by a trainer I know. They have impacted the way I think about ability. Let’s talk real quick about Atomic Habits by James Clear. In his book, Clear describes a way […]
5 Insights by David Goggins
What if by setting our goals too low we are pulling our punches?
the 10th Man rule
One of my favorite questions is, “Why?” Why are we doing it this way? is an incredibly powerful question. Have you heard of the 10th Man rule? The tenth man rule is the concept of having someone on your team who challenges the traditional way of doing things. Someone who, as a standard practice, asks why and proposes alternatives. […]