AI and Competitive Advantage

Using AI effectively is a competitive advantage. Conversely, not using AI where possible or practical is likely harming your business.

There’s a framework I talk a lot about called the OODA Loop. This decision framework stands for Observe, Orient, Decide, Act. I’ll unpack this framework more in other posts but know the essence of this is so:

Whom iterates over the OODA loop fastest generally wins the fight.

AI can help you iterate over the loop faster, resulting in more wins (e.g., landing the business you’re looking for).